A Curly Textured Sanctuary.


SimpleeBEAUTIFUL™ is a luxury salon suite and retail boutique personally created by internationally known, Celebrity CurlyTextured Expert, Diane Da Costa and Author of the book, TEXTURED TRESSES. 


Our Services

We specialize in curly, coily and wavy textures for Curlies, Naturalistas & Transitioners. We offer our guest customized curly, coily & straight precision cuts, men's grooming, custom blended color for all types & textures; blow-outs; smooth-outs, ceramic & textured styling;  protective styles, crochet extensions and lace front units.

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Our consultations cover hair & scalp analysis; type & texture determination, the best products for your texture are recommended along with healthy lifestyle options and glam hairstyles: cuts, color,  treatments, textured styling, and anti-frizz smoothing options.

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Curly ID: Curly Textured Identifier

We've created a very simple CT ID: CurlyTextured Identifier guide to help you determine your natural curly texture. The guide groups the curly patterns into easy names.

Identify Your Curly Texture »


New Rochelle

77 Quaker Ridge Road Suite 309
New Rochelle, New York 10804


We are the CurlyTextured experts, specializing in all wavy, curly and coily textures for Curlies, Naturalistas and Transitioners. We welcome all new clients to receive informative hair consultation to maximize your hair journey to achieve healthy happy hair!

— Diane Da Costa

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New York City

Private Sessions with Diane Da Costa
at Wellington Hair Spa
519 23 rd Street, Suite 501
New York City NY 10022